When people take the first step in searching for service providers they go to the Internet. This makes being found on search engines critically important to driving new sales opportunities. Google knows that online web video gives their customers the most amount of information in the shortest amount of time and gives website video content more SEO ranking influence.
Website Video SEO, or VSEO, is about driving more traffic directly to your website, through video, by optimizing your online video production content for search engine listings. It is an important step in your online video production program. Whether you do corporate video production or small business marketing with video production, you can use Video SEO to get closer to Google’s first page by using video to support your text keyword strategy.
Having a video SEO strategy will optimize your online video production content for search engine listings and drive fresh leads to your business along with these other benefits
- Video SEO produces higher qualified leads than traditional SEO and gives you an huge opportunity to rank high in search engines’ page results
- Provides greater visibility in those search engines’ page results
- Online video search results have a 41% higher click-through than text results (Econsultancy)
- 96% of consumers find videos helpful when making purchase decisions*
- 77% of consumers consider companies that create online video as more engaged with customers.*
- Web Video advertising is 53 times more likely to achieve a Page #1 ranking than a text (Forrester Research)
- When it comes to engagement, online video communications are 5.33 times more effective than text
MultiVision Digital’s roots are in digital marketing. Which means we can help you get the most out of your business video production investment towards the goals that you are looking to achieve. So, if you aim to rank higher on search engines, thus being found more often to convert more business opportunities, then you should be looking to include video content into your mix.
Give us a call today or fill out this no obligation form and let us know what your questions are so you can make the best decisions for your video SEO program.