Thanks to our friends at Vidyard, Demand Metric and Acend2 for digging into the world of B2B business video content marketing and coming up with a very powerful study that shows why online business video production content is such a great return on investment. The animated business marketing video, done in after effects, highlights some... Read More
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The 2014 YouTube Rewind video has garnered over 24 MILLION views, and an engagement of over 550,000 in just two days*. Now what does this YouTube video marketing effort mean for your business-to-business (B2B) professional services company or a company that sells a product, technology or other product or service that goes through a B2B... Read More
Website business video communications showcase the people, personality and skill sets that make your products and services the best choice for your customers. It’s delivering! We’ve gotten the phone calls of people saying “I saw this video and I need to know more…” – Jim Terminiello, Marketing Manager, Berdon LLP Video works best when you... Read More
One video is not a business video content marketing strategy. It’s proven that many types of videos across your sales funnel can really affect the different metrics that you have; for example branding, conversion, sales process, thought leadership increases in social metrics and open rates and click through rates an email campaigns. In too many... Read More